M'chaka chino "Double 11" ku China, deta yochokera ku JD.com, Tmall, Vipshop ndi nsanja zina zimasonyeza kuti malonda a malonda a ziweto aphulika, kutsimikizira kukwera kwakukulu kwa "chuma china".
Akatswiri angapo adauza atolankhani a Securities Daily kuti ndi kuwongolera komanso njira zasayansi zoweta ziweto ndi ogula, malonda aku China afikira pamsika wa 100 biliyoni wa Blue Ocean.Msika wamakono wamakono ukusintha mofulumira ndipo uli mu nthawi yachitukuko chofulumira, ndipo zotsogola zapakhomo zikuyembekezeka kuonekera.
Padzakhala mabanja opitilira 100 miliyoni a ziweto ku China pofika 2022
M'mawa wa Nov 13, Li Jia, wokhala ku Shenzhen, adalandira bokosi la zinyalala lanzeru la "Double 11" pogula zinthu.Adagawana nawo mndandanda wa "Double 11" wodikirira ndi mtolankhani wa Securities Daily: chakudya cha mphaka, zitini, zinyalala za amphaka, chokwerera mphaka ndi zina zambiri amakhala ndi theka."Nditatenga mphaka, ndidazindikira kuti pali zinthu zambiri zowonjezera, monga mafuta a nsomba ndi udzu," adatero.
Malinga ndi deta ya JD.com, "Peak 28 hours" itatsegulidwa nthawi ya 8 PM pa Novembara 10 chaka chino, mphindi 10 zoyambirira za zakudya zouma zouma zouma zouma zapakhomo zakhala zikukula mosalekeza, ndikupitilira chaka. -Kukula kwazaka zopitilira 5, ndipo kuchuluka kwa malonda amtundu wamankhwala amtundu wa Puante kumawonjezeka nthawi 6.Malinga ndi lipoti lankhondo la "Double 11" kutsegulira kwa ziweto za JD kuyambira 20:00 pa Okutobala 31, kuchuluka kwa ziweto za JD m'maola 4 oyambilira kunaphwanya mbiri ya maola 28 nthawi yomweyo.Malinga ndi zomwe zidatulutsidwa ndi Vipshop pa Novembara 12, kugulitsa chakudya chamagulu a ziweto kumawonjezeka ndi 94% pachaka, kugulitsa kwa katemera wa ziweto kumakula ndi 115% chaka chilichonse, ndipo kugulitsa kwamankhwala osokoneza bongo komanso chithandizo chamankhwala cha ziweto kumawonjezeka ndi 80. % chaka ndi chaka.Tmall Battle Report imatcha gulu la ziweto "Four King Kong yatsopano" limodzi ndi gulu lamasewera, masewera ndi masewera akunja, ndi zodzikongoletsera, zomwe zimagwirizana ndi kukongola kwa "King Kong yakale", katundu wogula wothamanga, zamagetsi ogula, ndi zovala. .
"Zikuwoneka bwino kuti kusintha kwa moyo wa ogula ndi zomwe amadya kwachititsa kuti njira yatsopano yogwiritsira ntchito ikule mofulumira," adatero Blowing Xue, pulezidenti wa Taobao's Tmall industry Development and operation center.
Kutchuka kwa "pet economic" kumatha kuwonekanso muzosintha zatsopano zamapulatifomu a e-commerce.Jd.com idakhazikitsa chinthu chatsopano cha "service Butler" pa Nov 11, ndipo woperekera zakudya zoweta ziweto kukhala woyamba kukhazikitsidwa.Mankhwalawa amakhudza kudyetsa ziweto, maphunziro, kuyanjana tsiku ndi tsiku, matenda ndi kupewa, kudzikongoletsa ndi kuyeretsa, masewera akunja, kusamalira ana, ndi zina.
Malinga ndi a JD.com's White Paper on China's pet Industry Trends mu 2022, chiwerengero cha mabanja oweta ziweto ku China chinafika 91.47 miliyoni mu 2021 ndipo chikuyembekezeka kupitilira 100 miliyoni chaka chino.Lipoti la Crowley likuwonetsa kuti pakati pa eni ziweto zakutawuni, omwe adabadwa pambuyo pa 1990 ndi 1995 akukula mwachangu, zomwe zidawerengera 46 peresenti mu 2021.
Pakali pano, mlingo malowedwe ziweto m'mabanja Chinese ndi za 20%, pamene ndi mkulu monga 68%, 62%, 45% ndi 38% mu America, Australia, Britain ndi Japan, motero."Poyerekeza ndi msika wa ziweto m'mayiko otukuka, chiwerengero cha ziweto pa munthu aliyense ku China chidakali chochepa, choncho pali malo ambiri opangira chitukuko m'tsogolomu," Bao Yuezhong, wofufuza wapadera pa E-commerce Research Center. a Wangjing komanso wapampando wa Baum Enterprise Management Consulting, adauza Securities Daily.Chifukwa chakukula kwachuma ku China komanso kukwezedwa kwazakudya, msika wa ziweto upitilira kukula mwachangu. ”
Kukula kwa mtundu wa ziweto zapakhomo kwakula kwambiri
Nyama zaubweyazi zimadyanso golide weniweni.Malinga ndi lipoti la IMedia Research, kukula kwachuma cha ziweto ku China kudakwera pafupifupi kawiri kuyambira 2017 mpaka 2021, kufika pa 400 biliyoni.Akuyembekezeka kufika ma yuan biliyoni 493.6 mu 2022, kukwera ndi 25.2% chaka chilichonse, ndikukwera mpaka 811.4 biliyoni mu 2025.
The pet industry supply chain amagawidwa kumtunda, pakati ndi m'munsi.Kumtunda kwa msika woweta ndi kugulitsa ziweto, ulalowu ndikusowa kwa mabungwe akuluakulu ogwira ntchito.Pakatikati pali mitundu yonse yazinthu zoweta, kuphatikiza chakudya cha ziweto, zokhwasula-khwasula, zoperekera ziweto ndi zoseweretsa za ziweto.Kutsikira kwa ntchito za ziweto, kuphatikiza chithandizo chamankhwala a ziweto, kukongola kwa ziweto, inshuwaransi ya ziweto, ndi zina.
Malinga ndi zomwe zinatulutsidwa ndi Pet Industry Branch ya China Animal Husbandry Association, makampani azakudya amawerengera 51.5 peresenti ya msika wa ziweto, makampani azachipatala ndi 29.2 peresenti, ndi makampani othandizira, kuphatikiza chisamaliro chosamalira ziweto komanso kusamalira ziweto, kwa 12.8 peresenti.
Pakalipano, pali makampani angapo omwe atchulidwa m'magawo a A, kuphatikizapo Pettie, Sinopet ndi Luz a dera la chakudya cha pet, ndi Yuanfei Pet of pet supply circuit, etc. Makampani onse omwe atchulidwa pamwambapa adapeza phindu lalikulu mu magawo atatu oyambirira a 2022.
Pakadali pano, gulu la ipos lili panjira.Pakati pa makampani omwe adutsa msonkhanowu ndi Tianyuan Pet ndi Guaibao Pet, omwe Tianyuan Pet adawulula zotsatira za zopereka zake zoyamba ndi lottery ya chinEXT pa Nov 11. Kuphatikiza apo, ziweto za Fubei zimathamangira ku bolodi lalikulu la Shanghai Stock Exchange. , adakali m’kati mwa ndandanda;Shuaike Pets adamaliza ndalama zake zokwana 500 miliyoni za yuan Pre-IPO mu Meyi chaka chino, ndipo adamaliza kukonzanso magawo ake mu Ogasiti, ndikulowa gawo lalikulu lokonzekera mindandanda.
Malinga ndi zomwe zidalipo, ndalama zonse zomwe zidaperekedwa mu 2021 zidadutsa yuan biliyoni 3.62, ndi milandu 57 yopereka ndalama.Kuchokera mu 2022 mpaka pano, mabizinesi 32 okhudzana ndi ziweto alandila ndalama, kuphatikiza chakudya cha ziweto, katundu, ntchito, chithandizo chamankhwala ndi zina.
Kuchokera mu Okutobala 2019 mpaka Okutobala 2022, ndalama zokwana 15 zogulira ndi kupezera ndalama zidachitika m'gawo lazamalonda apakhomo, ndindalama zopitilira 1.39 biliyoni, malinga ndi kuwunika kwa Dianzubao, wogwirizira pa Internet Economic. ndi Social Network.
Meng Xin, katswiri wofufuza za Guosheng Securities, anati: "Poyerekeza ndi misika yokhwima yakunja, mwayi wamakampani ogulitsa ziweto ku China uli pakukula kwakukulu kwamakampani komanso malo ambiri olowa m'malo.Zimphona zakumayiko akunja zimadalira zabwino zomwe zimatsogolera kuti zitsogolere kwakanthawi.Mitundu yapakhomo yakula mofulumira m'zaka zaposachedwapa, ndipo magawo ofunika kwambiri a msika monga zakudya ndi thanzi la zinyama akuyembekezeka kukwera. "
Liu Lang, Purezidenti wa Pet Industry Branch ya China Animal Husbandry Association komanso mlembi wamkulu wa Beijing Small Animal Diagnosis and Treatment Industry Association, adati: nkhani yamagalimoto mu People's Daily life.Koma chitukuko chofulumira chikukumana ndi zovuta zatsopano, chifukwa chachikulu ndikuti ndalama zamakampani a ziweto zimakhala zokhazikika, zomwe monga mafakitale ena apakhomo, zimatha kudutsa nthawi yowawa.Indasitale ikadzaphatikizana kwambiri, malonda a ziweto m’dziko muno adzakula kwambiri.”
Kuti mudziwe zambiri za ziweto, landirani kuhttps://www.owon-pet.com/.
Nthawi yotumiza: Nov-14-2022